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don't insult our intelligence

Don’t insult our intelligence, Subway!

posted by jamie | 08.20.08 | permalink | 4 comments |

I know we’ve been posting a lot about commercials lately here at Songspeak, but Subway has raised my ire like my ire’s never been raised before.

Last year, Subway ran a Scrabble promotion (similar to McDonald’s Monopoly promotion), and aired the following commercial for it:

This year, Subway is running the same promotion. However, since the last time, they now also have their Five Dollar Footlong promotion. Instead of coming up with a new ad campaign for this year’s Scrabble promotion, or even shooting a new commercial, Subway gives us this:

Do they think we’re not smart enough to realize it’s the EXACT SAME commercial? Or that they poorly photoshopped ads for five dollar footlongs all over the place?

We’re not stupid, Subway, so don’t treat us like we are. I would expect this kind of behavior from Arby’s, but not you.

Is my rage at Subway justified?

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Tags: 00s tv commercials, arby's, drenched in soda, five dollar footlong, mcdonald's, mcdonald's monopoly, monopoly, monopoly promotion, scrabble, scrabble promotion, subway, subway scrabble, subway scrabble commercial, subway thinks we're stupid

4 Comments

  • On 08.20.08 matt wrote these pithy words:

    People in Jamaica will think you’re wicked happy about these commercials.

    Ire

    Also, what’s your deal with Arby’s?

    Reply – Quote
  • On 09.14.08 You bet your sweet Aspercreme! :: SONGSPEAK.COM :: music + lyrics + tv + movies + commercials :: wrote these pithy words:

    [...] When the updated ads started airing, it was blantantly obvious that it had changed, and if I’ve proven anything in the past, I really dislike it when companies change their commercials slightly and pretend nothing has [...]

    Reply – Quote
  • On 11.26.08 How to create an effective voice-over slogan | The Lazy Voice-Over wrote these pithy words:

    [...] you’re a voice-over without a microphone on your website or the word “voice” in your slogan. Don’t insult the intelligence of your buyer – give them more credit than that. They’re don’t shop for milk in a clothing store or for a [...]

    Reply – Quote
  • On 12.09.08 Bookmarks about Subway wrote these pithy words:

    [...] – bookmarked by 6 members originally found by thekossack on 2008-11-05 Don’t insult our intelligence, Subway! http://www.songspeak.com/dont-insult-our-intelligence-subway/ – bookmarked by 4 members originally [...]

    Reply – Quote

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